What motivated you to become an entrepreneur OR take your career in the direction you did? Is having your own business OR this role you are in something you always wanted?

I've always had an entrepreneurial bug, which stemmed from a strong desire to solve various problems from a young age. But what motivated my business partner Nkgabiseng Motau and I to eventually leave our 9-to-5 jobs and become entrepreneurs was a desire to fill a gap and bring a new voice to South Africa's creative industry.

Which woman has positively impacted you in your career/business? And what is the one lesson she taught you?

I have been fortunate to be mentored by Dr. Sizakele Marutlulle, whose principles and values I greatly admire. She has helped to define the type of leader I hope to be. She reminds me constantly to remember my power, particularly in rooms and conversations where I might be overlooked due to my age, gender, and race.

How do you define success?

The freedom to wake up and do what you love

One insight for anyone interested in the industry you are working in?

Working in advertising can be a thrilling adventure because you're constantly exposed to new ideas, challenges, and opportunities to connect with a wide range of businesses and interesting people.

What is your one key guiding principle in your work life?

My key guiding principle in my work life is integrity.

What do you believe is the most impactful and immediate action your industry can take to Accelerate Gender Equality Through Economic Empowerment (this is the theme for INTERNATIONAL WOMEN’S DAY in 2024)

We need equal and intentional access to the same opportunities as our male counterparts.

The five books that changed your life

The Alchemist
Ikigai
Atomic Habits
The Four Agreements
The 5am Club all changed my perspective on life
To Kill a Mockingbird inspired me to become a writer, which I believe led me to where I am today.

Apps you cannot live without